PAulo
coelhO

Full stack product designer

0-to-1 products and AI-powered experiences

UX Engineer • Smart Glasses • XR/AR • Leader

I'm a full stack product designer who leads breakthrough innovation at the intersection of smart glasses, AI, and spatial computing. For over a decade, I've specialized in 0-to-1 products that define how humans interact with technology—not just building tools, but architecting the infrastructure and strategies that enable entire teams to innovate without constraints.

Currently leading Samsung's Immersive Intelligence Pod, I drive innovation across Peripheral Inputs, IoT, and Context-Aware Agentic AI for ecosystems where smart glasses create instrumental value. My approach combines strategic vision with technical execution: from building the Lynx platform that accelerates prototyping from months to weeks, to authoring the proposal that enabled Samsung's first-ever AI tool integration for employees—transforming corporate policy and launching an enterprise-wide revolution in how we work.

My journey spans launching AR to millions at Google Maps, defining interaction paradigms for Meta's Ray-Ban smart glasses, and now pioneering agentic AI for device ecosystems at Samsung. With 20+ patents and regular presentations to C-suite executives, I bridge the gap between UX vision and technical reality—establishing 'prototyping equity' where each project compounds our capabilities and asking not just 'what's possible?' but 'what's meaningful?'

Outside the lab, I'm a husband, father, and perpetual tinkerer. You'll find me carving trails on my OneWheel, capturing moments through my lens, or building something new in my maker space—because the best insights about human-computer interaction often come from being fully human.

UnityAIReactThree.jsXR/ARSmart GlassesUX Engineering

Thanks for dropping by 2025.